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Post by account_disabled on Dec 1, 2023 22:50:59 GMT -6
That you want to create an advertising campaign for an insurance agent that will promote the third party liability insurance + comprehensive insurance package for drivers. The agent in question wants to connect with his or her customers, so you create a Facebook campaign for him with a message objective to get prospects to send messages via Messenger. You set a budget of PLN 15 a day, add great graphics. Write great copy and run ads. One day passes and… SUCCESS! Written by 3 people, which translates into a cost of PLN 5 per potential customer. You check the results again, this time after 4 days. You C Level Contact List spent PLN 60 on advertising, and as many as 18 people wrote to the insurance agent regarding third party liability insurance + AC! This gives us a great result! Only PLN 3.33 per potential customer. So you write to your client with a smile to celebrate success together! Unfortunately You receive not very comforting information. Out of 18 people, 5 stopped replying. 6 asked about the price, and when they learned it, the contact broke off. One person admitted that they clicked the CTA out of curiosity - they just wanted to see what would happen because they had never seen such an ad.
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